We build clear routes to market through market and stakeholder insights, competitor analysis, and unique selling point mapping. Together with our clients, we co-develop business plans, validate assumptions through structured analysis, and refine positioning based on market trends and stakeholder needs. Beyond strategy planning, we drive execution — from messaging and stakeholder engagement to opportunity tracking and implementation roadmaps.

With strong networks across government, industry, and research, and a proven track record of successful strategy projects, Unified International ensures clients are positioned for long-term relevance and growth in the aerospace and defence ecosystem.

Our services include:

• Business plan development and execution
• Market entry for new products and technologies
• Market mapping and gap analysis
• Target identification and validation
• M&A advisory and due diligence
• Deal structuring and negotiation
• Policy and regulatory navigation